New Junior Collections for Macy’s include: “Material Girl by Madonna” & “American Rag Plus-Size”
American Rag Plus Size Collection: A line extension for American Rag, this collection will feature plus size pieces ranging from 0X-3X and 14W-24W for the girl who craves fashionable and trendy clothing, designed for her body type.
New Celebrity Clothing Collections for Juniors at Macy’s:
Jessica Simpson: Singer, actress and designer Jessica Simpson is extending her current Jessica Simpson collection from shoes, handbags and jewelry, to ready-to-wear items for juniors.
Material Girl: “Material Girl” is a newly created, fast-fashion junior collection that will launch exclusively in approximately 200 Macy’s stores and online at macys.com on August 3, 2010 for the back-to-school season. The “Material Girl” collection was inspired and designed in collaboration with Madonna and her daughter Lola and is for the spontaneous and fearless individual who invents her own fashion trends and is never afraid to make a bold, creative statement.
Kouture by Kimora: Celebrity fashion designer Kimora Lee Simmons recently launched a new line – Kouture by Kimora – exclusively at 300 Macy’s stores nationwide. Geared toward the global juniors consumer, Kouture by Kimora offers chic fashions aimed at the budget fashionista and provides body-loving looks with all the eye-catching embellishments and fabrications of today’s trends.
Kouture by Kimora Dress, Sleeveless Rosette Chambray Beaded A Line Orig. $34.99 Now $19.99