Kimora Lee Simmons is NO LONGER doing Baby Phat

I was just over on Twitter and read this breaking news story. It’s all so ironic to me being that I just watched her reality show this weekend showcasing her Baby Phat line from last year’s Fashion Week. But I knew something had to be up because when I looked at the New York Fashion Week show schedule a few weeks ago, I noticed that Baby Phat wasn’t listed. Hmmmm????

Below story is via Freddy O:

Kimora Lee Simmons  announced that she is no longer nursing her 14 year-old   Baby Phat and Phat Fashions. According to E!Online, Kimora will be dissolving her relationship as of September 1st to focus on other business ventures such as her clothing lines, KLS, Fabulosity and Kouture by Kimora Collection for Macys.

“After 14 years of conceiving and nurturing Baby Phat, it’s time for me to move on and further expand my other businesses and create a new phenomenon,” Kimora says. “I adore all those who have faithfully been with me since the beginning.” “I’m forever dedicated to my family, fans and customers. My inspiration has always come from the fabulous women who have been with me through the years as we’ve grown from young party girls to power players! “We’re ready for our next journey together and we’re taking a whole new generation of incredible young women with us. Girl power unite!”

She stayed on as creative director after the company was sold in 2004 as part of a massive $140 million (£93.3 million) deal, but she has now quit to pursue other fashion projects.

Kimora will continue designing her other three fashion lines, including KLS, Kouture by Kimora, and Fabulosity, her JCPenney juniors’ line. She also still has her own reality show and fragrances.